Yum

After a year or so of living together, my roommates and I have become pretty good about divvying up who buys what necessary provisions. It’s never been explicitly stated or anything; it’s just sort of understood.

I’m happy to say that my major grocerial responsibilities include:

Cereal
Paper Towels
Toilet Paper
Ice Cream Sandwiches
Laundry Detergent

And then I blend ‘em all together to make fabulous snack-shakes!

Nah, I’m just kidding.

Actually, the reason I bring it up: The other night, we were all sitting around chewing on paper towels when we made an amusing discovery regarding the generic ice cream sandwich box, that looks like this:



I like this photo because it suggests the following: Some guy unwraps his ice cream sandwiches, takes one very big bite out of one of those ice cream sandwiches, places it back down on his ice cream sandwich pile, and then, presumably leaves to go and do something else.

That big ol’ bite also gives the photo a certain hey-this-is-what-you’re-supposed-to-do-to-these-ice-cream-sandwiches-stupid kinda quality.

This is also slightly funny, 'cause I honestly wouldn't know what else to do with a delicious, unwrapped ice cream sandwich. Maybe rub it against something?

When you think about it, there are strange (and essentially unappetizing) marketing choices like these that surround us every day. And beyond that, we’ve somehow learned to unflinchingly accept them.

I guess, at the very least, it’s comforting to remember that we still have a few tricks up our anti-insanity sleeves.